Promoted to Global Head of Content, leading a team 30 to write, make and manage Chase's content across Europe. 

Leading governance for content in a financially regulated industry, including AI governance

Leading Chase's efforts to integrate AI into content workflows, and modelling content into entity-based models to support AI agents. MCP servers are my favourite new toy. 

Leadership of the Content Operations and Localisation teams within Chase UK's Customer Experience team

Managing the technology, processes and governance used - CMS, TMS, Headless, API

Delivering content across app, web, email, notifications and more.

Set strategy and operations for the content and communications function: teams, processes and content management systems

Defined all roles and processes for teams managing content in the business 

Collaborated with clinical teams, technologists, marketers and customer service to develop content that aligned to user needs and business objectives.

Worked in a dual role as Project Manager and Content Strategist on an enterprise-level portal serving 1000s Tesco suppliers

UX design and writing 

Wrote the content standards and communications plans for rolling year-on-year growth

Managed the overall UX team delivery

Lead content strategy work on the corporate communication SaaS product, Workplace by Facebook.

Managed customer research and insight

UX writing for UK and preparation for localisation

Content personalisation planning

Content architecture

Enterprise-level content strategy and operations analyst and consultant. Working with clients such as Unilever, Ford, Shell and GSK on operating models and content design to manage their marketing ecosystems.

Strategy definition

Operating models

Content architecture and platform requirements

Workflows and process modelling

Content testing and usability